Hi, I’m Monica. Let’s talk about where you want to go →
Hacker House

Services & Pricing

Your marketing needs an owner.

Whether you're launching a brand or looking to improve performance, I lead the strategy, people and execution behind your marketing. So you have a clear plan, know what's working and have someone accountable for the results.

Book a call →
  • Reporting tied to revenue. What we spent, what came back, what we do next.
  • You work with me. No handoff to a junior account manager.
  • Plans that get done. I lead the work until it ships. We review at month 3.

What do you need help with?

Proof

What this looks like for real brands.

$808K

In revenue from $196K in Meta spend for a DTC watch brand. A 4.1x return.

$72K

In sales for a new brand, from pre-order. 26,000 site visits, 924 add to carts and a 3.7x return on its first $19K in Meta spend.

8.8x

More online orders in four months for a wellness brand. Read the case study

Huggies

“She doesn't just come in and tell you what you should be doing. She actually gets in there and does it. One of those people you can hand something to and know it's going to get figured out.”

Aaron, Growth Director, Huggies
Three Huggies Snug and Dry Meta ads I ran: a mom and baby, a toddler climbing stairs, and a mom with her baby in a red stroller, each with Up to 12 hours of leak protection
01Most requested

Fractional CMO

Senior marketing leadership, without the full-time hire. You have a team, an agency, or neither. What's missing is someone senior who sets the priorities and owns the result.

Starting at $8,500/mo

4-month minimum · Review in month 3

Book a call →
What's included
  • A growth plan tied to revenue, not activity
  • Decisions made on margin and cash, not just ad metrics
  • Ownership across paid, retention and conversion
  • Where your budget should go, and where it shouldn't
  • Monthly business reviews with clear next moves
  • Direction for your team and agency partners
  • Bringing in specialists when the work calls for it

Scope and fee depend on your team and what you need from me. Ad spend, software and outside creative are separate.

02Most brands start here

Growth Audit

Find out what's holding your growth back. I go through your marketing, show you what's working and what isn't, and tell you where to focus first.

$2,500

Delivered in 5 days

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What's included
  • Advertising: which channels bring in customers, and what they really cost
  • Conversion: where people drop off before they buy or book
  • Retention: how to bring customers back
  • Profitability: what marketing is doing for revenue and margin
  • Tracking: whether your data can be trusted

You walk away with a clear list of what to fix first.

04New

AI Visibility Check

Your customers are asking ChatGPT what to buy. Is your brand getting recommended? I test how your brand shows up across AI platforms, which competitors are getting mentioned, and where you're missing opportunities.

$2,500

Delivered in 5 days

Book a call →
What's included
  • Real customer questions tested across ChatGPT, Gemini and Google AI answers
  • Your brand's visibility compared with competitors
  • The sources and signals that may influence recommendations
  • A personalized report with prioritized recommendations

I tested this approach on my own business first. Today, people discover Hacker House through ChatGPT and book calls.

You'll leave knowing where your brand stands and what to focus on next. If you need help implementing the recommendations, I can scope that separately. How the check works →

You'll have the full scope in writing before anything starts.

How a fractional CMO engagement starts

The first 90 days.

01

Month 1: the read and the plan

I start within two weeks of signing. A full audit of acquisition, conversion, retention and tracking, a roadmap in priority order, and the reporting system running underneath it.

02

Month 2: fix the biggest leaks

The two or three changes with the most revenue behind them, plus the first tests. Your team and agencies work from one set of priorities.

03

Month 3: scale what works, then review

We put more behind what’s paying for itself and review together. If it isn’t working, we change the scope or stop.

Weighing your options? See fractional CMO vs agency vs full time CMO or seven signs you need one.

Fair questions

What it costs and how it works.

All questions →

How does pricing work?

Monthly services are scoped to your needs, and the prices above are starting points. Both audits are fixed price. For context on the market, see my pricing benchmark of 20 fractional CMO providers.

What's the difference between the two audits?

The Growth Audit looks at your whole marketing engine: ads, site, retention and profitability. The AI Visibility Check looks at one thing: whether AI recommends your brand, and how to change that.

Can you help implement the recommendations?

Yes. We agree on the work and the price before anything starts.

Are there minimum commitments?

Fractional CMO is four months, with a review in month three. Paid Acquisition & Funnel is three months. Both audits are one-time projects.

Find your industry

Not sure where to start?

Bring your goals, your numbers or the problem you're stuck on. We'll figure out where I can make the biggest difference.

Book a call →

30 minutes. No pressure to have it all figured out before we talk.

Monica Hacker
Growth AuditFrom $2,500
Book a call →