Dental groups
Fractional CMO for dental groups.
I help dental groups book more implant, Invisalign and cosmetic cases, and see which locations bring them in.
Part of my healthcare work. Based in New York and Miami.
$10M+in ad spend managed
$500Ka month, the size of accounts I've led
Healthcareand med spa work
“She doesn't just come in and tell you what you should be doing. She actually gets in there and does it.”
Aaron, Growth Director, HuggiesThe pattern
This is usually where it breaks down.
Every office runs its own marketing.
Nobody can see which locations and which treatments actually make money.
The ads chase cleanings.
Implants, Invisalign and cosmetic cases have different economics and need their own path to booking.
Leads slip between the ad and the chair.
Calls get missed and forms sit for days, so good leads never book.


What I own
What I own as your fractional CMO.
- One growth plan across every location, with budget where the margin is
- Paths to booking for implants, Invisalign and cosmetic cases
- Lead follow up, set up with your front desk team so leads get answered fast
- Office pages and listings that cover services, locations, pricing and how to book
- Reporting by location and treatment, tied to booked cases
Related pages
Original data I publish and rerun:
- How ChatGPT picks a med spa
A real ChatGPT test, what it says it looks at, and six steps for practices. - How to get ChatGPT to recommend your brand
How to check and improve a brand's visibility in AI answers, with a real example. - Fractional CMO pricing in 2026
Published prices from 20 US providers, and where a retainer like mine sits.
Where to start
Start with a Healthcare Growth Audit.
A location by location read on patient acquisition, the intake funnel, tracking and where budget is being wasted, delivered in 5 days.
What I look at first
- Acquisition: cost per booked and shown patient by location and service line
- Intake: where each location's funnel drops patients between click and appointment
- Local presence: Business Profiles, reviews and search visibility per location
- Tracking: what's measured, what isn't, and what's exposing PHI
- The verdict: which locations to fund, which to fix, and what to do first
Have you worked with dental groups?
My work is with med spas and healthcare brands. Dental groups have the same challenge: high value treatments that need their own path to booking.
Do you run our front desk?
No. I set up the follow up process and the reporting with your team, and they run it day to day.
Do you work with a single practice?
My best fit is groups and practices adding locations. A single cosmetic practice fits my aesthetic dentistry page.
Where do we start?
With a Growth Audit. $2,500, findings in 5 days.
What I do
Four ways to work with me.
Let's talk about where you want to go.
I take on a few new clients each quarter. If your practice is ready to grow, let's talk.
Book a call →Thirty minutes. Bring your numbers, or just bring the problem. You'll leave knowing what I'd fix first.