Medical weight loss and body contouring
Fractional CMO for medical weight loss clinics.
GLP-1 changed what patients look for, from losing the weight to what comes after. I help physician led practices book more consults and keep patients after the first program ends.
Part of my healthcare work. Based in New York and Miami.
$10M+in ad spend managed
60%lower cost to acquire a customer
Regulatedhealth paid acquisition
“She doesn't just come in and tell you what you should be doing. She actually gets in there and does it.”
Aaron, Growth Director, HuggiesThe pattern
This is usually where it breaks down.
Ad policies vary by treatment and claim.
What you can say, and on which channel, depends on the treatment. Accounts that push too hard get reviewed or limited.
Acquisition is only part of the model.
Practices need a plan for maintenance and related services: body contouring, skin tightening, strength and nutrition.
Price is the only story.
Competing on the cheapest monthly rate brings in the patients least likely to stay.
What I own
What I own as your fractional CMO.
- Growth strategy across acquisition, conversion and retention
- Offer and pricing that hold up against cheaper competitors
- Paid acquisition built around platform policies and your medical team's review
- Treatment pages that cover services, eligibility, pricing and next steps
- Reporting on booked consults, patients still in care and revenue
For physician led practices that put compliance first.
Related pages
Original data I publish and rerun:
- Which telehealth companies ChatGPT recommends
15 real ChatGPT answers on weight loss, hair loss, therapy, birth control and acne. - Which med spas ChatGPT recommends
City by city results for Miami and New York, rerun monthly. - Fractional CMO pricing in 2026
Published prices from 20 US providers, and where a retainer like mine sits.
Where to start
Start with a Healthcare Growth Audit.
A prioritized read on patient acquisition, the booking funnel, creative compliance and retention, delivered in 5 days.
What I look at first
- Acquisition: where patients come from by treatment and what each costs
- Booking funnel: where prospective patients drop between click, call and chair
- Creative and compliance: what your ads can say about procedures, and what they should
- Retention: rebooking rates, membership economics and who you're not marketing to
- The verdict: where growth is leaking and what to fix first
Do you work with online only GLP-1 programs?
I work best with practices where physicians are involved in care. For online care, see my telehealth page.
Have you run regulated health ads before?
Yes, for regulated health products. I'll walk you through that work on our call.
Where do we start?
With a Growth Audit. $2,500, findings in 5 days.
What I do
Four ways to work with me.
Let's talk about where you want to go.
I take on a few new clients each quarter. If your practice is ready to grow, let's talk.
Book a call →Thirty minutes. Bring your numbers, or just bring the problem. You'll leave knowing what I'd fix first.
